digitalknowledgeworker.net

Establishing the internet as a software platform is one of the large untapped markets. Traditional software runs on the desktop and comes shipped in packages that are often abundant in functionality that is not necessarily needed by users.

The promise here is to enter a market the is significant in terms of size and yet "undiscovered" by traditional software vendors to a large extent. Google is a copany that is on the forefront of attcking this market. The copmany has launched Google Apps, a suite of online productivity tools, with aparticular aim to gain market share from Microsoft's office suite.